MIDO X KIM SOO HYUN

MIDO X KIM SOO HYUN

The famous South Korean actor Kim Soo Hyun becomes the first Mido brand ambassador in Asia. With an impressive filmography, he has received a number of awards for his performances. His unique and inspiring personality have made him a central figure of the artistic scene both in South Korea and abroad and this is what particularly seduced the Swiss watch brand. Mido and Kim Soo Hyun share strong values: among others, the determination and ambition to achieve the highest level of performance, whether in watchmaking or in artistic fields.
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